It will come as no surprise that four out of five people search online when looking for services or products from a local business. That’s why the importance of showing up in those searches can never be understated. And one of the best ways to show up in a local search is to be part of one of Australia’s top business directories.
Listing your business on respected and high ranking directories can contribute to online visibility and help your business appear for those popular searches that include ‘near me’.
In this article we will explore the top 25 business directories in Australia that can help build trust with your audience and make your business easier to find online.
Not all directories are created equal.
There are over 400 business directories to choose from in Australia but some of them are actually going to do more harm than good, with a lot of directories having a low authority score in the eyes of Google. These contribute little value to your business nor do they help you rank in local search results.
So how do you choose which one or ones to list in?
The team at Yellow Pages have looked at the best directories for 2024 and compiled a list that you can use to ensure you improve your local SEO and increase visibility for your business.
Networking with directories.
There are networking opportunities within directories that you can use to your advantage, you’re able to connect with other businesses/potential partners that could lead your business to partnerships, collaborations and referrals.
Reviews in directories.
Many directories also allow customers to leave reviews, providing legitimate feedback about your business which can boost its reputation and attract even more customers.
Consistency with local listings.
Consistency is key when it comes to listing your business on multiple directories, make sure your NAP (Name, Address, Phone number) are all accurate on each listing and make sure any links you provide are accurate and relevant.
Top 25 business directories in Australia.
- Yellow Pages Online: A highly recognised directory offering extensive business listings
- True Local: Focuses on local businesses, helping you reach nearby customers
- StartLocal: Specialises in listing Australian businesses with a focus on local services
- dLook: A comprehensive directory offering a wide range of categories
- Hotfrog: Provides detailed company profiles and reviews
- AussieWeb Local Search: Features extensive listings of Australian businesses
- Local.com.au: Offers local business listings to help customers find services in their area
- Cylex Australia: Features user-generated reviews and ratings
- Whereis: Provides business listings with a focus on mapping and navigation
- Business Listings: Offers detailed business profiles and customer reviews
- Yelp: Features user reviews and ratings to build trust
- White Pages: Offers extensive business listings and reliable information
- Pure Local: Focuses on detailed profiles and user reviews
- Fyple: Provides business listings with a focus on local visibility
- Pink Pages: Australia’s truly local business directory offering extensive business listings
- Global Database: Provides detailed company information and business contacts
- ShowMeLocal: Helps local businesses get found by customers
- AussieWeb: Connects Australian businesses with local customers
- Brownbook: A global directory offering business profiles and reviews
- Foursquare: Combines business listings with social networking features
- ZoomInfo: Provides comprehensive business information and contacts
- LinkedIn: Helps businesses connect with professionals and potential clients
- Super Pages: Search engine for local businesses all over Australia
- My Business Home: Offers detailed listings and customer reviews
- Local Search: Helps businesses connect with local customers through detailed listings
Start using these top 25 Australian directories today to reach more customers and boost your business.
To learn more about how you can optimise your website for local SEO, take a look at our recent article.
