If you’re relatively new to the world of customer relationship management, you might be wondering what success actually looks like. In a nutshell, CRM is all about delivering a great customer experience and helping grow your business. If you can do both of these things effectively, you’re on the right track.
Here are some CRM examples from businesses that have used Yellow’s new business management app, Pocket Office, to build strong customer relationships and drive results.
With an extensive client base going back 23 years, Riverton Physio Clinic saw the need to consolidate paper-based client data into an online booking system to effectively manage appointments and provide better customer experience. Business owner Craig Hewson says he’s already received positive customer feedback since making the switch to Pocket Office:
“Pocket Office’s online booking and reminder system is excellent. It helped me move from using a diary to an online system for managing my clients and appointments. My customers appreciate the reminders for the appointments. Plus, the support team has been fantastic in their response any time I’ve contacted them.”
Roy Matani Beauty and Massage offers in-home beauty and massage services to customers in and around Cranbourne in Victoria. Knowing that her customers appreciate flexibility, Sophie Nguyen moved to Pocket Office to allow online bookings and payments – features she says her clients love:
“My clients love Pocket Office. They love the idea of paying and scheduling online. Once you’re up and running, it’s very easy to use. Pocket Office has made it a lot easier to manage my business and the customer support is fantastic!”
RGH Driver Training.
Being on the road so often made it difficult for Rhonda Hadfield, owner of RGH Driver Training, to stay on top of new bookings while on the go – and that’s what led her to move to Pocket Office. She says both she and her customers find using the app to make online bookings simple and straightforward:
“Pocket Office is making it easier to make bookings when I’m busy on the road taking lessons and not available at my desk. Online bookings are certainly the way of the future and our customers really like the ease of making bookings online. I’m really happy with the service provided.”
Pocket Office comes in a range of applications from Lite to Advanced, depending on the size and needs of your business. While there are other CRMs on the market, they’re either priced for big business or only do one thing. Pocket Office is both great value and multifunctional.
How much does Pocket Office cost?
Keen to learn more about customer relationship management and how it can help your business? Download our FREE small business guide to CRM!