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Set it and forget it marketing for the holidays.

The Christmas, New Year and other holiday periods can be a challenge for small business owners. With limited resources at the best…

Opinion polls

Are you prepared for your holiday marketing campaign?

Yes, we’re ready to go No, we need help We're not running one

How to craft the perfect email for your holiday marketing.

Holiday email campaigns are a perfect opportunity to capture the festive spirit, engage your customers and boost sales. Whether you’re sending Merry…

Holiday marketing ideas for every industry.

The holiday shopping season presents a fantastic opportunity for businesses to connect with customers, build brand loyalty and boost sales. Not all…

Infographics

7 holiday marketing tips for a successful end-of-year campaign.

As the year draws to a close, small and medium-sized businesses in Australia, especially trades and physical service providers, are presented with…

What is content marketing and why you need it for your business.

Content marketing is a key component of any digital marketing strategy. Done right, it’s an effective way to build brand awareness, establish…

Free resources

Content marketing strategy [TEMPLATE].

Content marketing is not just for marketers. In fact, with a bit of planning, a comprehensive strategy, and by taking advantage of…

eBooks

eBook: The ultimate guide to content marketing for small businesses.

  Australians devote over half of their waking hours to interacting with digital media content. This makes content marketing an increasingly important…

What is user-generated content and how to use it to market your business.

In recent years user-generated content (UGC) has become the digital ‘word-of-mouth’, making it a key ingredient in any successful marketing campaign. Eighty-six…

5 simple tips for creating short-form video content.

Short-form video has continued its explosive growth, and it’s easy to see why – it offers bite-sized bursts of information that can…